Posts Tagged ‘Public Health Campaigns’

Think: Kill Your Speed

February 8, 2010

I’ve been living in England for about 6 months now, and one thing that still startles me is cinema advertising. Before the previews, there are several adverts, for everything from alcohol to cell phones to…social issues? Yes, sandwiched in with the vodka and Blackberry ads are ads that tug at your conscience. One ad was posted earlier on this blog: Pablo the drug dog. However, there is one that touched me more than Pablo. It is an advert for the Think! campaign, which seeks to get people to stay under the speed limit when it is posted as 30mph. It takes the perspective of a man who has killed a child because he was speeding, and now he has to live with that everyday:

http://www.youtube.com/watch?v=L7fhzDUOsxI

Could you see something like this airing on American television? Or before the latest blockbuster movie?

Advertisements

Controversial German AIDS Ad Certainly Gets Attention

October 29, 2009

The “AIDS is a mass murder” campaign mentioned here is getting a lot of attention at the moment. You can follow links to see the ad, but be warned, it’s very graphic.

In the series of ads, women are pictured having sex with dictators- Hitler and Stalin included. While they’re certainly attention-grabbing, one could argue it further stigmatizes those with the disease. In a time when people are becoming increasingly complacent about HIV, however, they’re getting lots of column inches. Proving that sex and controversy sell, even in public health campaigns.