I’ve been living in England for about 6 months now, and one thing that still startles me is cinema advertising. Before the previews, there are several adverts, for everything from alcohol to cell phones to…social issues? Yes, sandwiched in with the vodka and Blackberry ads are ads that tug at your conscience. One ad was posted earlier on this blog: Pablo the drug dog. However, there is one that touched me more than Pablo. It is an advert for the Think! campaign, which seeks to get people to stay under the speed limit when it is posted as 30mph. It takes the perspective of a man who has killed a child because he was speeding, and now he has to live with that everyday:
Could you see something like this airing on American television? Or before the latest blockbuster movie?